The following is an update from the Department of Health and Social Care
The next phase of the Department of Health and Social Care’s national adult social care recruitment campaign, Made with Care, will start on 3 November and run for just under 6 months, until March 2022, providing plenty of opportunities for you to get involved.
The campaign will demonstrate the amazing work that care workers do, celebrating how they empower people and shining a light on the emotional reward of the role. It’s designed to support care providers in recruiting the dedicated staff they need by inspiring people with the right values to consider a career in care.What can you expect from the campaign?
Advertising will run across social, video on demand and digital channels, with high profile bursts of TV advertising in November and January, all directing people to adultsocialcare.co.uk to find out more about adult social care and apply for roles.
How can you harness the campaign to boost your recruitment
You can make the most of the awareness the campaign will drive by running local recruitment activity at the same time and uploading your jobs to the DWP ‘Find a Job’ platform. Expert advice, templates and a new toolkit of recruitment assets will also be available from the campaign resource centre in time for the launch of the campaign.Talk about your experience of taking part
We are always looking for care workers who are willing to share their stories to help recruit more people into the adult social care sector. If you, or someone you know is passionate about roles in adult social care and willing to share stories around working within the sector, please contact [email protected] for more information.
Keep up to date with the campaign
Any updates to the campaign will be shared via this newsletter and our Facebook page, so make sure that you and anybody else who is interested are signed up to both!
