Speakers
Seminar
A practical panel on attracting private pay clients. Discover proven strategies, fresh ideas, and real-world insights to grow your reach, communicate value, and stand out in a competitive market. Gain tips you can apply immediately to strengthen your business and thrive.
John’s first career was as a Chartered Accountant working in London, Madrid and Johannesburg. He then decided to move into the Care sector by buying 1st Homecare in 2012 so that he could make a real difference to people’s lives.
Since 2012 John has grown 1st Homecare which now has three offices and a Live-in service operating in Oxfordshire, Bedfordshire and Hertfordshire. Most clients are self-funders but also include clients commissioned by four different Local Authorities.
John firmly believes in the need for good regulation so that all Providers perform to the same minimum standards and believes that a key role of the Association is to work closely with the CQC, the new Labour Government and its other agencies to this end.
His spare time is taken up with the demands of two school age children, tennis, cycling and hill walking.